ignitedLOCAL Blog | Local Digital Marketing Strategies

3 Digital Marketing Strategies Amid COVID-19

The global pandemic has shed light on all marketing aspects, and this includes businesses that use digital marketing communications. Fortunately, the pandemic seems to be accelerating businesses’ move to digital, which also calls for ...

Posted on September 25th, 2020
In Digital Marketing

The Basics Of Keyword Research For Effective SEO

Mastering keywords is crucial to any effective search engine optimization (SEO) strategy. It ensures that potential customers can find your business. Keywords are essentially the query words and phrases that people use when searching for your ...

Posted on September 18th, 2020
In Digital Marketing

Using Digital Marketing To Grow Your Local Business

For local businesses, focusing on brick-and-mortar type marketing might seem like the way to go. After all, you are already right in the middle of the audience you are looking to attract. For this reason, local businesses may opt to put out ads in ...

Posted on August 28th, 2020
In Digital Marketing

8 Digital Content Ideas To Add To Any Editorial Calendar

If you have employed a content marketing strategy to boost your current digital marketing efforts, then you know that finding the right inspiration is the key to creating engaging and creative content. On some days, you may be filled to the brim ...

Posted on August 21st, 2020
In Digital Marketing

Making Digital Marketing Work for Your Business

In this very real digital world we are all immersed in, you know that finding the right digital strategy can make or break a business. Today we will go over how you can make digital marketing work for your business. Search Engine Optimization Also ...

Posted on August 14th, 2020
In Digital Marketing

Build Your Brand On A Shoestring Budget

No matter how well your business is doing, there is room for growth. There are always more potential customers to attract and convert. If you’re interested in expanding your small business’ reach, consider building your brand. But ...

Posted on August 7th, 2020
In Digital Marketing

4 Tips For Effective Social Media Marketing

In the 21st century, marketing and promotion for businesses are still just as important as ever. Now, however, there are many more avenues for that promotion than in the past. While radio, television, and print are still available, digital marketing ...

Posted on July 27th, 2020
In Social Media Marketing

4 Forms Of Digital Marketing

Advertising and promotion have been the lifeblood of marketing for almost as long as the history of business itself. But while marketing itself is always a good idea, the best ways to reach out to the customers or clients you change over time. ...

Posted on July 20th, 2020
In Digital Marketing

How Important Is Social Media?

For most businesses, regardless of the industry, marketing is essential. If customers don’t know you have what they want or need, they won’t come to you. You have to build up awareness of your brand, which can be achieved using various ...

Posted on July 13th, 2020
In Social Media Marketing

Focusing On Digital Marketing Amid A Pandemic

The whole world is going through a challenging time. During the past few months, we have seen countries struggling to keep people safe from an invisible threat. The United States is among those that have to take crucial measures to protect its ...

Posted on July 5th, 2020
In Social Media Marketing

Five Design Ideas To Get More Conversions From Your eCommerce Website

Online retail is up 69% since April as a result of the increased shopping from social distancing as a result of COVID. This market increase will continue to stay strong for the time being. As a result of the influx of business, many companies are ...

Posted on June 26th, 2020
In Digital Marketing

What Black Hat SEO Techniques Are And Why You Should Avoid Them

What Is Black Hat SEO? Black hat SEO refers to a set of techniques aimed to boost a website’s rankings without adhering to search engine guidelines. Essentially, it is a way to cheat the system and gain search visibility quickly. Black hat SEO ...

Posted on June 19th, 2020
In Digital Marketing

5 Common Mistakes In Digital Marketing Campaigns

There is no surprise that digital marketing is the new frontier in advertising. With the explosion of the usage of social media in the last two decades, it should not come as a surprise that advertising has evolved to make use of online spaces. In ...

Posted on June 12th, 2020
In Digital Marketing

How To Bring Offline And Online Marketing Strategies Together

Much has been said about the “new normal” that will follow the worldwide battle against the COVID-19 pandemic. One of the changes to expect is the surge in online shopping, and thus digital marketing, even after the quarantine. For ...

Posted on June 5th, 2020
In Digital Marketing

How To Successfully Host A Livestream Event

With the working world changed by social distancing, many marketers have looked for novel ways to reach their audience. One of the most popular and effective is to host a live stream. However, most companies haven’t live-streamed before, so it ...

Posted on May 29th, 2020
In Social Media Marketing

Five Lead Nurturing Tactics That Can Increase Your Conversion Rates

As marketing departments shift their strategy to increase their inbound marketing tactics to generate new leads, lead nurturing is becoming more and more important. Generally, experts agree that inbound marketing nets a 1-3% conversion rate on its ...

Posted on May 22nd, 2020
In Digital Marketing

6 Digital Marketing Trends In 2020 You Should Know About

Technology continues to advance at a fast pace. This year, expect to see new trends that can affect your digital marketing strategies. It’s essential that you know what these latest trends are so you can keep up with them and make them work ...

Posted on May 15th, 2020
In Digital Marketing

Get Your Brand Recognized With Digital Marketing

Most of the United States is currently under a stay-at-home order due to the novel coronavirus that is wreaking havoc on the world. Schools are closed, which means kiddos are at home. However, in many cases, workplaces are shuttered too. As such, ...

Posted on May 8th, 2020
In Digital Marketing

How To Increase Social Media Traffic

Marketing is an important tool to help a business grow. Aside from establishing brand awareness, it may also increase sales. A lot of core business functions stem from marketing plans. Digital Marketing One popular type of marketing that ...

Posted on April 24th, 2020
In Social Media Marketing

Whats New With Digital Marketing In 2020

Marketing continues to evolve, and it’s hard to find strategies that have not changed over time. If you are a brand and you wish to boost your visibility without spending your entire advertising budget for the year, the best thing to do is to ...

Posted on April 17th, 2020
In Digital Marketing

Reaching Your Local Audiences Online

If valuable local leads are what you’re after, local online marketing is the solution you’re looking for. In 2019, 70 to 80% of people researched local businesses before paying that business a visit or making a phone call, showing the ...

Posted on April 10th, 2020
In Local Internet Marketing

Digital Marketing Tips For New Entrepreneurs

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Posted on April 3rd, 2020
In Digital Marketing

3 Things Your Digital Team Must Do For Your Company In 2020

As more things become digital, solutions and integrated modes of action that are linked with social media have become common practice. Before, companies and businesses may have survived with just focusing on traditional advertising and in-store ...

Posted on March 27th, 2020
In Digital Marketing

How to Get Higher Engagement on Social Media

If you are a business looking for effective ways to achieve higher engagement on social media, then you have come to the right place. Today, we will go over a few ways you can increase your social media engagement quickly. You can ultimately ...

Posted on March 20th, 2020
In Social Media Marketing

How To Make Your Company Website More Effective

All business owners aim to succeed. One way of doing this is to ensure that your products and services reach your target market. That is where marketing comes in. Nowadays, a company does not have to focus on traditional channels and ...

Posted on March 13th, 2020
In Brand Building

The Importance of Link Building for Your Business Site

Did you know that link building is one of the most important tactics that a business uses in its SEO strategy? This is because these quality links are a signal to Google that your website is a quality resource for users that is worthy of citation. ...

Posted on March 6th, 2020
In Digital Marketing

How To Find Your Target Audience Online

Identifying and reaching your target audience is one of the most important parts of a digital marketing strategy. You can have the best digital marketing strategy in your industry, but if you aren’t reaching your target customers, it will go ...

Posted on February 28th, 2020
In Digital Marketing

Why Should You Launch A Website

The digital world changed many things. It has opened many opportunities. At the same time, it presents new challenges. For business owners, it is important to be able to keep up with the trends. An important tool to help a business grow is ...

Posted on February 21st, 2020
In Digital Marketing

Make Your Brand Stand Out Among The Rest With Digital Marketing

There are all sorts of businesses in the world today. Many of them sell similar products and services. Therefore, organizational leaders have to think creatively to set their brands apart from the rest. A company has to ensure consumers that it is ...

Posted on February 14th, 2020
In Digital Marketing

Three Tips For Using Google Ads Keyword Planner

Google ads are one of the most effective ways to reach your audience online. With a massive reach and the ability to niche target your market, it is one of the most effective ways to get your message to potential new customers. Best of all, Google ...

Posted on February 7th, 2020
In Digital Marketing